Digital Marketing for Mobile Accessories in India became a transformative journey for a prominent mobile battery supplier when they approached us in 2019. Based in the bustling Karol Bagh market of New Delhi, the heart of India’s mobile business hub then and now, the client sought to establish an online presence to reach retail shops nationwide. At that time, Karol Bagh was the undisputed epicenter for mobile accessories, but the rise of e-commerce was reshaping the industry. Recognizing this shift, our client wanted a cost-effective e-commerce platform to drive B2B sales without the high costs of a custom website. After recommending a WordPress-based solution for its affordability and scalability, we launched an SEO-driven strategy targeting keywords like “mobile battery wholesale India.” By 2025, after six years of partnership, our tailored digital marketing approach has empowered the client to thrive in the competitive Indian B2B market, proving the enduring impact of strategic online solutions.

Client Profile

A prominent Indian importer and supplier of mobile batteries, primarily targeting retail shops across the country. Their website : https://ecartse.com/

Business Challenge

The client lacked an online presence and needed an e-commerce website to reach retail buyers. The challenge was to achieve this within a limited budget while ensuring the website could effectively attract and convert B2B customers. Client wanted to promote his business using Google Ads or SEO

Our Approach

After discussion client said he just want to kick start this business and not willing to pay for fancy websites. After discussing with the client, we recommended kickstarting their business with a WordPress website, as they were hesitant to invest in a fully customized site due to the high costs associated with manual development. While custom websites offer significant benefits, we aligned with the client’s preference for WordPress, recognizing it as a cost-effective solution to establish their online presence. We agreed this was a practical choice, allowing the client to launch quickly and scale to a more advanced technology later when their business generates stronger returns.

We built an SEO-focused e-commerce platform designed to attract bulk orders from retail businesses. The strategy included:

• B2B Keyword Strategy: Targeted high-intent keywords like “mobile battery wholesale India” and specific battery models relevant to retailers.
• SEO-Optimized Website (21 Days): Developed a user-friendly, mobile-responsive e-commerce site with optimized product and category pages to enhance search visibility.
• Post-Launch SEO: Focused on initial link building and content creation tailored to address the specific needs of retail shop owners.

Website Development –

To support our client’s goal of launching Digital Marketing for Mobile Accessories in India, we recommended a WordPress-optimized hosting solution tailored to their e-commerce needs, ensuring high performance and reliability. For enhanced security, we integrated a robust Web Application Firewall (WAF) to protect the site from potential cyber threats. To meet the client’s specific requirements, we performed custom WordPress development, including tailored plugins and PHP modifications to extend functionality beyond standard features. Additionally, we streamlined their product management by assisting with product uploads using MS Excel, enabling efficient catalog creation. To empower the client’s team, we provided comprehensive training on WordPress and e-commerce operations, equipping them to independently manage the platform and sustain their digital marketing success in the competitive Indian B2B market. We have published a detailed case study on it you can read it from here.

Started SEO phase for this client

After web development we started SEO for this customer, and what is another case study itself, we did – onpage SEO offpage SEO and technical SEO for this website, incase you like to know how here is the link of SEO case study for Ecartse.

Initial Results

The launch of the SEO-centric website delivered promising early outcomes:

• Established a strong online presence for B2B sales.
• Achieved early ranking improvements for key wholesale keywords.
• Generated direct inquiries from retail shops.
• Laid a solid SEO foundation for future growth and scalability.

Conclusion

An SEO-centric website launch enabled this mobile battery supplier to begin reaching their target B2B audience in India, even with a limited budget. This case study showcases the power of integrating SEO from the start, proving it to be a cost-effective digital marketing strategy for driving early results and long-term success in the Indian market.